ELLO is a social network of publication and collaboration that supports the global community of artists, founded in 2013 by a group of artists, designers and developers, who imagined a contemporary platform for creative work, artists, agencies, publishers… ELLO is committed to the dissemination of art, creative opportunity and new ways to inspire, and to boost and reward current creators with visibility, influence and professional opportunities. Why is ELLO different? ELLO was born as a social network anti-Facebook, with no problem in affirming it. This network of artists was proclaimed free of charge and without publicity, and it arose in response to the controverted policies ofRead More →

BE VISIBLE We are in a social media era, where the one that doesn’t have any social media it means it could not exist. Its a pretty extreme point but I’m sure you have thought about it more tan one time wen you where searching a name in Facebook and it does not appear. Having two accounts it could benefit you in many ways.   TRY YOUR PROFILE. PERSONAL VS PROFESSIONAL For example, you have one professional account in Instagram where you put photos of your project so at the end its just just work, so, nothing personal. Whit this account you can add allRead More →

The Community Manager is the professional responsible for building, managing and administrating the online community around a brand on the Internet. Also it creates and maintains stable and lasting relationships with its customers, its fans and, in general, any user interested in the brand. It’s a new role inside marketing and Internet advertising. I mean, it’s a new and emergent profession born from the need of companies to develop their image in the digital field due to the growing popularity of platforms such as social networks and the consolidation of the Internet as a way of getting information. Functions: Generating conversation with your audience, provokingRead More →

Hello! In this tutorial we are going to learn how to create a dropdown menu using HTML/and CSS only. STEP 1 First of all we have to open the program and create the folder with HTML and CSS files. STEP 2 We can continue creating the HTML basic structure.   STEP 3 First of all we should create a div <header> inside this div we are going to put all out content. The content of our div will be a list <ul> and this list we will use sublist <li>. We can use as many labels as we want.   STEP 4 When we haveRead More →

How to create a sucessfull App. In order to develop a successful App, it is very important  to take into account the User Experience ,this can determine the success or the failure of the App. We live in a fast moving world where things are constantly changing and we receive loads of information every day. One thing I realize about the young generations is that they are very impatient; they don’t like to wait and they need many incentives. A good example to show this fact is to have a look at how  they play videogames: in the past videogames had long stories full of cinematics, but nowadays the majorityRead More →

Search engine marketing (SEM) and search engine optimization (SEO) are two different concepts and it is important to understand the difference between them. These two strategies are very useful if you own a website (a blog, online shop, youtube channel, a social network profile…) and you need some help to throw your project out there and get views. SEO, search engine optimization: we can quickly define it as organic positioning. Part of the SEO takes place within our own website, using an optimization of the web itself through keywords. Another very important part is done outside of our website through social networks, blogs and more. WhenRead More →

WordPress is a free and open-source content management system (CMS) based on PHP and MySQL.  It is, by far, the most popular CMS used by approximately 75 million websites. WordPress is free to install, deploy, and upgrade. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time. There are many reasons why we can say that wordpress is a good tool:  1. Is the most popular CMS in the world WordPress holds the largest CMS market share by far, and currently accounts for over a quarter of all websites. As a result, many users are already familiar with the WordPress CMS, requiring less staff trainingRead More →

The following points will help you to be a better community manager or simply to have a better control of your brand in social networks. 1.- MEET THE MARKET It is essential to know which is your market. This may seem quite obvious, but the truth is that a lot of companies don’t know how are their customers. In addition to knowing the age and socioeconomic level of your customers, you should know what worries them, why they consume your product or service, what content they like to share on social networks, etc. You must identify well what customers ask of you and know veryRead More →

WHAT’S A DOMAIN? A web domain name is a sequence of letters and/or numbers/hyphens separated by one or more periods (“.”) that act as a pointer to a unique numerical address (IP) on a computer network such as the Internet. That address may host publicly available content (e.g a web site), or may be a private intranet. A web domain name always ends with an extension of 2 or 3 characters. These characters can signify the country the website address is associated with or the type of organization; but this isn’t always the case – more on that below. HOW DO DOMAIN NAMES WORK? TheyRead More →

Everybody use it, everybody knows for what it’s good, but does anybody really know how the World Wide Web also known as WWW was created?  In this post I’ll try to explain you the history of this helpful medium so you can know a little bit more about it. A lot of people often think wrong about WWW, most people confuses it with Internet and that’s wrong, Internet is older than WWW. Without the creation of WWW nowadays we wouldn’t have this useful tool to make our everyday life easier. WWW was created in 1980 by Tim Berners, he was a physicist who worked atRead More →