— WHAT IS A COMMUNITY MANAGER? A Community Manager is the face of a company, managing communications in both directions. This digital-savvy employee is responsible for all communications, public relations, social media, events, and content creation, among other things. It’s a Web 2.0 communications role, incorporating online tools and in-person networking to create relationships and ultimately build the company’s brand, both online and off. — COMMUNITY MANAGER FUNCTIONS. Working alongside the social media manager to generate new ideas for social content to drive communications. Planning social content and maintaining the content calendar ensuring social media content is regular, relevant and engaging. Writing engaging copy forRead More →

In today’s World Internet is seen to be the greater generator of news, no matter the source, the veracity or accuracy of them nor the implications arisen. Internet is The Source –the encyclopaedia we all used to use– and Google, Yahoo, Yandex or Baidu the Professors. There is no more need to go to class, one can learn anything from home, anytime. The only risk, losing focus.Read More →

Google Analytics is a really useful tool for any webpage owner who seeks to know information about it’s usage. Analytics lets you know things such as which pages are the most visited, when are they visited and for how long, how did the users find your page, which are the peak hours, or even their behaviour inside your web. It’s installation is rather simple and the data can help you greatly to improve your webpage, as well as letting you know which are the sources of your traffic and new users, which can help you know which advertising is being more effective. This tutorial willRead More →

This post is aimed at the development of apps for mobiles and everything related to the design of these platforms dedicated to the user. First of all we have to take into account everything related to what is seen in first view on screen. All this has to be seen for the user as something very easy to interpret. The navigator has to feel comfortable with what he sees and that this allows him to interact with the app more easily. One of the first points that must be met is to obtain a coherence with the corporate design. The identity of our brand must beRead More →

Hi xupxuper’s. This is a new post on our fantastic xupxup blog.This little post is about the close relationship that exists between music and internet. With the modern era, the internet has acquired absolute importance in our society. In music, it has not been an exception. The promotion Internet has become the main source of promotion for all types of musicians and artists. As well as point of sale and contacts. It has become so relevant to the point that a good influx of people in the network can lead a group that producers contact them to record discs and tour them. The producers pl ay itRead More →

Mailchimp is a website that allows you to create nice emails, what do I mean by saying that? Well I’m talking in marketing language. A nice e-mail is the one that creates an impression on the client. A client doesn’t want a written email which is a bit boring. The client might want an e-mail with some graphics, images, nice links… to easier see the info we want to give them. They work under the lema “Send better email”. This platform it’s used by  companies and also bloggers as a marketing tool. This is how it looks:       This website obviously is now anRead More →